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Clever hacks to boost the average order value for your business in a jiffy!

Increase AOV for business

Does your online store seem to be plateauing?

Has your revenue begun to look the same every month?

Have all your efforts to outwit Google and crack its ever-changing search algorithm been rendered futile?

Do you feel all the money that you used to drive traffic in an attempt to increase your average order value has been wasted?

Well, if that’s the case, you surely need something much more than all that you did to profit your business. You need these tips and tricks:

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Clever tactics to skyrocket WOM for your business!

WOM

WOM has been there since ages!

No, seriously!

People around the globe have been dependent on the recommendations of their friends, relatives, colleagues and so on for the purchase of a thing as small as a toothpaste. With time WOM has grown as an inevitable aspect of a business’s growth. Hence, every business that wishes to taste success looks for strategies to garner more and more of WOM.

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Striving hard to win back an unhappy customer? Read on!

Winning lost customers

Businesses these days, are very well aware of the importance of customer satisfaction and its impact on their success. Business owners are ready to go above and beyond to make their customers happy. But there are times when things do not go as planned. Some customer relationships might get damaged due to an unfavorable event. What should be done in such cases? Read on to know.

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The best knowledge base software for your small business

Knowledge base

A knowledge base refers to the technology used to store complex structured and unstructured information used by a computer system. It is a way of sharing, organizing and managing common knowledge which further provides a way of transmitting essential information to the customer. These days, we have a number of knowledge base software that provide a business with more tailored tools for knowledge management:

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How to add that much needed personal touch to your live chat support

Live chat support

You may ask me: What’s the need to add a personal touch to a business’s live chat support?

Well, that’s because apart from the customers’ obvious needs for which they end up on your website, they also have psychological needs. Every business needs to fulfill these needs so as to turn its website visitors into paying customers! This can be easily done by adding a human touch to its live chat support so as to facilitate warmer customer-agent interactions.

Read on to discover the best tips to personalize live chat interactions:

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E-commerce trends that’ll be big in the year 2018

E-commerce trends

Technology is continuously evolving. So are the e-commerce trends. Due to the competitive nature of the businesses, some of the trends may continue to rock and the others may fade away. In order to keep up with the latest challenges in the online market, one needs to be aware of the latest e-commerce trends. That’s what we are here to help you with!

Read on to know the topmost e-commerce trends that’ll rock 2018!

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Clever hacks to make your customer loyalty programme a success

Customer loyalty

Customers love having choices. They love being valued. They love their opinions being voiced. And a business that never fails to provide all this, is the one that has the highest customer loyalty and is eventually successful!

A customer loyalty program is one of the many ways of making your customers feel appreciated and encourage them to be with you for long. Personalisation encompasses activities like an advanced access to new products, special discounts on certain products and so on. Successful loyalty programs help the businesses to strengthen their relationships with their customers.

Now the question is, what all makes a customer loyalty program successful?

Read on to know the answer:

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Killer ways to diminish the customer acquisition cost for your business!

Reducing CAC for a business

Customer acquisition cost (CAC) refers to the cost associated with convincing a customer to buy a product/service. It includes the cost of the product and the cost incurred on research and marketing efforts as well. It holds a significant role in calculating the value of the customer to the company as well as the ROI of acquisition. It’s imperative that lower the cost, greater the success of the business. Here are some amazing tips to effectively reduce customer acquisition cost.

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Facebook lead generation: The best ways to make the most out of it

Facebook lead generation

Facebook is a great place to be individually or as a business! When you take your business online especially Facebook, you get vast opportunities to boost its success. When it comes to lead generation, Facebook has a treasure of options to garner the best quality leads. Here are the top ways to help you with the same:

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How to hire the right lead generation agency for your business?

Lead generation

There are times when a business’s marketing team is so much into some elements of the marketing campaign that the others are left out. Or there are instances when the team is about to launch a new product and needs more and more new leads. That’s the time when the team needs an assistance from a lead generation agency so as to drive more leads.

Since it takes the right agency to get the desired results. So, it’s imperative that a business chooses the right lead generation agency. Here are the best tips to accomplish the same:

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Knowledge base content mistakes that may drive your customers away!

Knowledge base

Customer centricity, customer empowerment, and self-service are some of the prominent terms in customer service nowadays. These terms are all made effective in the form of a single informative knowledge base using a number of tools available.

Tools like WordPress, Heroic KnowledgeBase, KnowAll etc. allow the businesses to put up the best kind of enlightening content for their customers. However, the tools won’t magically do everything that a knowledge base is supposed to do. Also, the tools can help put up great knowledge base content but there’s still a high probability of things going wrong.

Here’s a list of all the mistakes that a business may be making despite a rigid support from these highly efficacious knowledge base creation tools. Take a look at the most common knowledge base content mistakes so that you keep them at bay: Continue reading “Knowledge base content mistakes that may drive your customers away!”

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All that your customers hate about your live chat support!

Live chat support

Gone are the days when live chat used to be an optional customer support channel. The times have changed now!

According to a research, live chat is something that 30% of customers look for, the very instant a query arises. The same research suggests that the percentage grows to an astonishing 62% in the case of mobile users! Also, since the entire world is turning mobile, so this figure is all set to boost to an unimaginable level thus pressurizing the businesses to work on their live chat support.

But, is it enough to have satisfied customers?

Are the customers happy with just a live chat service being provided by their favorite brand?

Well, the answer is a big NO!

Wondering why?

That’s because there are certain leaky points that when exist in a business’s online chat support may simply piss the customers off. Let’s have a look at them.

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Want to take your customer service performance to a higher level? Read on

Customer service performance

It won’t be wrong to say that customer service is one of the most crucial factors responsible for a business’s success. That’s the reason almost all companies try to improve their customer service performance by employing the best strategies. Also, a highly productive support team will be consistent at all times.

Here are the best strategies that the most successful businesses employ so as to maximize their performance in customer service:

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