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Here’s all that an effective live chat software should consist of

Live chat

Businesses nowadays know the power of live chat. They leverage it for boosting their profits as well as customer satisfaction. Though employing a live chat feature on your website is the best thing you can do to your business but it is equally important to choose the right live chat software. Here, we have mentioned the most important features that you should look for when choosing a live chat software for your site:

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Website conversion: The basic steps to start up the process

Website conversion

Getting a lot of traffic on your website is good. But, visits alone do not mean a successful business. In order to make money, you’ve got to convert at least some of those visitors into customers. In other words, you need a good amount of website conversions. We have listed the best strategies for how to convert your online store visitors into customers:

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Want to make your website more mobile-friendly ? Here’s how you can!

Mobile friendly website

With the ever-increasing usage of mobile devices, it has become extremely important for the businesses to optimize their websites for mobile. A mobile-friendly website enables users to access your site from anywhere at any time. This calls for adjusting your website in such a manner that visitors can use it on the move. Developing a mobile-friendly site is more than just cross-browser; it’s about cross-platform. Here are the best strategies to make your site more mobile-friendly:

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Here’s how you can keep your customers coming back to your website!

Retaining customers

In order to keep customers glued or coming back to your site, you need to use baits! Yes! Just like you use for fishing! Return customers are extremely beneficial for any business as they have the power to be an online ambassador for your organization. As a matter of fact, loyal customers do not only pay for your products and services but also tell others about their experience. Therefore, you need to keep generating their interest time and again so as to keep nurturing them and keep them coming back to your site!

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Know how a live chat service along with AI improves customer experience

Live chat and AI

Artificial Intelligence refers to a machine/system’s ability to mimic or be indistinguishable from human behavior. It may also be called as machine learning that is the system’s ability to learn from old and new data. For instance, when a customer has a query, he/ she asks you the respective question. Now, the next time when a customer asks that question, the machine will respond based on what it learned from you. AI offers smart tag suggestions during a live chat. Chat tagging is the process of cumulating the conversations you had with customers so as to get a deeper understanding of your live chats and to be able to easily find them as and when required.

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Customer centricity: Know all that it does for your business and customers

Customer centricity

Customer centricity is all about doing business that focuses on providing a positive customer experience both at the point of sale and after the sale in order to drive profit and gain competitive advantage. Customer-centric businesses believe in the fact that their clients are the only reason that they exist. So, they do not hesitate to go above and beyond to keep their customers happy and satisfied. Being customer-centric can be extremely beneficial to a business:

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Are your live chat agents polite to your visitors or just driving them away?

Live chat agents

Your customers expect you to serve them round-the-clock and in order to succeed, you need to live up to their expectations. The online presence of your business is not enough to take your brand to the desired height. Your website further needs to serve its visitors day and night not only through its content but also through real human beings i.e. live chat agents.

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Here’s how chatbots ramp up the effectiveness of your marketing efforts

Chatbots for marketing

Creating chatbots for a business is an insanely growing trend that we’ve seen lately. The hottest trend at the present moment is sure to be in the game for long.

These sophisticated beauties help you automate a lot of your business processes. They further help increase the efficiency of the live chat agents and raise up the level of your customer service. Oh! you’ve probably heard all of that, right?

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Killer tips to quickly grow a qualified email marketing list for your business

Email marketing list

Every business on this planet wishes to generate leads and wants the list to build up over time. What most of them fail to understand is that not every lead is a beneficial one. This results in the businesses using wrong strategies to grow their email marketing list and wasting their time and efforts.

So, what’s the right thing to do?

Read on to know.

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How customer relationship is directly proportional to content marketing

Content marketing for customer relationship

For any business, no matter what scale, it’s mandatory to build a strong customer relationship with each and every customer it’s serving. The reason? Well, it’s because of and for the customers that a business exists. So, it’s imperative that the businesses strive hard to woo their customers and build strong and long-term relationships.

Of all the tried and tested strategies, content marketing is one of the most effective ways of developing a strong relationship. Here’s how:

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Here’s how live chat amazingly skyrockets all your marketing endeavors!

Live chat for marketing

Live chat is more than a support on your business website.

It’s more than a digital equivalent of your physical shop assistant.

So far, you’ve heard that a live chat assistance helps in customer query resolution, boosts sales and profits, increases customer retention and stuff.

Well! that’s not the end of the story. Here’s something more to it. Here’s how a power packed live chat tool can help boost your marketing endeavors like never before!

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Here’s how a live chat support benefits your online pharmaceutical store

Live chat for online pharmacy

So, you run an online pharmaceutical store?

Yes? Great!

What do you do to differentiate yourself from your competitors?

How do you manage the legitimacy and credibility of your website?

How do you ensure your customers’ satisfaction?

Is your website a high conversion one? No?

Well! What if we tell you, you can get all that you may be missing out on with just a single live chat tool on your website? Not convinced? Read on.

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Live chat for automotive business: The benefits you are missing out on!

Live chat for automotive business

Being a modern day automotive business owner you’ve probably got a well-designed and fully optimized website. But wait a sec! Does your website offer a live chat service?

NO?

Well! In that case, you are missing out on a number of prospects, sales and business growth opportunities. If you’ve not yet considered a live chat service on your live site, here’s all you need to know and act upon!

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Live chat trends: Know the hottest ones that successful businesses use!

Live chat trends

Are you aware of the latest live chat trends? 

If not, you’ve landed up at the right place.

Though live chat is one of the customer service tools, it has successfully established itself as a powerful entity in the entire scenario. The amazing tool has empowered a number of businesses and helped them grow rapidly. The already powerful trend has become more efficient with the latest advancements. Let’s have a look at the hottest trends in a live chat service this year:

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Know how online cosmetics companies enhance their customer experience

Cosmetics companies enhance customer experience

The whole world is online. So is the cosmetics industry! Reason? Every business that wants to be successful in today’s era, employs a customer-centric approach. Higher the level of customer satisfaction, the more successful is the business and the only way of doing that is enhancing the customer experience.

Here’s a list of the best practices from the most successful online cosmetics companies:

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Here’s how your inbound marketing endeavors get a boost with live chat!

Inbound marketing

Inbound marketing is all about garnering the attention of the website visitors through content creation. That’s done through quality and informative niche-specific content before they even think of availing a business’s services.

The inbound marketers today are well aware of the fact that there’s an abundance of information. They also know that there’s a lack of attention and patience. That’s what encourages them to intensify their marketing endeavors.

As a matter of fact, of all the methods employed in making the most out of inbound marketing, live chat remains an unrivaled one.

Wondering what makes us say that? Read on.

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Lead generation myths: Have you already fallen a prey to any of them?

Lead generation myths

Lead generation myths! Yes! they do prevail.

In an attempt to make the most out of the lucrative market, businesses often tend to follow the age-old practices that are said to be tried and tested in their niche. What they fail to understand is the reality.

Lead generation is one of the most important aspects of any business. The process is so popular that it has a number of myths related to it. Wisdom lies in identifying them and employing the genuine and effective strategies.

Let’s make it easy for you. Here are the top lead generation myths, demystified for you!

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