Net promoter score: Here’s all that you should know and do to boost it!

Net promoter score

Net promoter score refers to a management tool that can be utilized to gauge the loyalty of a firm’s customer relationships. NPS measures the loyalty that exists between a service provider and a consumer. The provider is the entity that is asking the questions on the NPS survey and consumer is the customer, employee, or respondent to an NPS survey.

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Killer strategies to make your online business stand out from the crowd

Differentiating your business

There are numerous business sites out there trying to entice the customers and make the most out of the lucrative market that you too are a part of. Therefore, it becomes extremely important for you to find as many ways as possible to differentiate yourself from your competition. Here are the best tips for letting your business stand out from the crowd:

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Clever tactics to effectively convert your website visitors into customers

Website visitors

As a business, you make money when you get paying customers. Though having a lot of traffic on your website is good but if they do not fulfill your CTA requirements you simply drain away all the effort spent to bring people to your website. Here are the most effective tips that will help you convert your visitors into customers and make the most out of your investments.

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FAQs: An important addition to a company’s self service customer support

FAQs

The term ‘FAQs’ stands for ‘frequently asked questions’. FAQs are also abbreviated as Q & A, which means questions and answers. Websites these days, put up FAQ pages so as to implement self-service for the customers. These pages eliminate the instances where the customers reach out to the agents with repetitive queries. They hence free the agents’ so that they can focus on more critical tasks eventually boosting their efficiency in the long run.

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Live chat and bots for websites: A surprise from Facebook messenger!

Live chat and Facebook messenger

Just when you thought live chat couldn’t get any better, Facebook introduces the most astonishing integration you could ever imagine! The social media giant finally brings live chat and bots for websites. Facebook Messenger now has a plugin named ‘Customer Chat’ that allows the website visitors to engage in live chat with a human or bot without leaving that website. In other words, the visitors can now begin a chat on the website and continue it on the messenger.

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Here’s all that an effective live chat software should consist of

Live chat

Businesses nowadays know the power of live chat. They leverage it for boosting their profits as well as customer satisfaction. Though employing a live chat feature on your website is the best thing you can do to your business but it is equally important to choose the right live chat software. Here, we have mentioned the most important features that you should look for when choosing a live chat software for your site:

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Website conversion: The basic steps to start up the process

Website conversion

Getting a lot of traffic on your website is good. But, visits alone do not mean a successful business. In order to make money, you’ve got to convert at least some of those visitors into customers. In other words, you need a good amount of website conversions. We have listed the best strategies for how to convert your online store visitors into customers:

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Want to make your website more mobile-friendly ? Here’s how you can!

Mobile friendly website

With the ever-increasing usage of mobile devices, it has become extremely important for the businesses to optimize their websites for mobile. A mobile-friendly website enables users to access your site from anywhere at any time. This calls for adjusting your website in such a manner that visitors can use it on the move. Developing a mobile-friendly site is more than just cross-browser; it’s about cross-platform. Here are the best strategies to make your site more mobile-friendly:

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Here’s how you can keep your customers coming back to your website!

Retaining customers

In order to keep customers glued or coming back to your site, you need to use baits! Yes! Just like you use for fishing! Return customers are extremely beneficial for any business as they have the power to be an online ambassador for your organization. As a matter of fact, loyal customers do not only pay for your products and services but also tell others about their experience. Therefore, you need to keep generating their interest time and again so as to keep nurturing them and keep them coming back to your site!

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Know how a live chat service along with AI improves customer experience

Live chat and AI

Artificial Intelligence refers to a machine/system’s ability to mimic or be indistinguishable from human behavior. It may also be called as machine learning that is the system’s ability to learn from old and new data. For instance, when a customer has a query, he/ she asks you the respective question. Now, the next time when a customer asks that question, the machine will respond based on what it learned from you. AI offers smart tag suggestions during a live chat. Chat tagging is the process of cumulating the conversations you had with customers so as to get a deeper understanding of your live chats and to be able to easily find them as and when required.

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Customer centricity: Know all that it does for your business and customers

Customer centricity

Customer centricity is all about doing business that focuses on providing a positive customer experience both at the point of sale and after the sale in order to drive profit and gain competitive advantage. Customer-centric businesses believe in the fact that their clients are the only reason that they exist. So, they do not hesitate to go above and beyond to keep their customers happy and satisfied. Being customer-centric can be extremely beneficial to a business:

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Are your live chat agents polite to your visitors or just driving them away?

Live chat agents

Your customers expect you to serve them round-the-clock and in order to succeed, you need to live up to their expectations. The online presence of your business is not enough to take your brand to the desired height. Your website further needs to serve its visitors day and night not only through its content but also through real human beings i.e. live chat agents.

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Here’s how chatbots ramp up the effectiveness of your marketing efforts

Chatbots for marketing

Creating chatbots for a business is an insanely growing trend that we’ve seen lately. The hottest trend at the present moment is sure to be in the game for long.

These sophisticated beauties help you automate a lot of your business processes. They further help increase the efficiency of the live chat agents and raise up the level of your customer service. Oh! you’ve probably heard all of that, right?

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Killer tips to quickly grow a qualified email marketing list for your business

Email marketing list

Every business on this planet wishes to generate leads and wants the list to build up over time. What most of them fail to understand is that not every lead is a beneficial one. This results in the businesses using wrong strategies to grow their email marketing list and wasting their time and efforts.

So, what’s the right thing to do?

Read on to know.

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How customer relationship is directly proportional to content marketing

Content marketing for customer relationship

For any business, no matter what scale, it’s mandatory to build a strong customer relationship with each and every customer it’s serving. The reason? Well, it’s because of and for the customers that a business exists. So, it’s imperative that the businesses strive hard to woo their customers and build strong and long-term relationships.

Of all the tried and tested strategies, content marketing is one of the most effective ways of developing a strong relationship. Here’s how:

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Here’s how live chat amazingly skyrockets all your marketing endeavors!

Live chat for marketing

Live chat is more than a support on your business website.

It’s more than a digital equivalent of your physical shop assistant.

So far, you’ve heard that a live chat assistance helps in customer query resolution, boosts sales and profits, increases customer retention and stuff.

Well! that’s not the end of the story. Here’s something more to it. Here’s how a power packed live chat tool can help boost your marketing endeavors like never before!

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Here’s how a live chat support benefits your online pharmaceutical store

Live chat for online pharmacy

So, you run an online pharmaceutical store?

Yes? Great!

What do you do to differentiate yourself from your competitors?

How do you manage the legitimacy and credibility of your website?

How do you ensure your customers’ satisfaction?

Is your website a high conversion one? No?

Well! What if we tell you, you can get all that you may be missing out on with just a single live chat tool on your website? Not convinced? Read on.

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