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Consolidate your mobile app for effective customer engagement

Customer engagement

Creating a mobile app for your business is one thing and engaging customers through it is a completely different thing. Just an interesting idea will not help your app break through the noise of the app stores. According to a research, most smartphone users have 40+ apps on their phones and it’s quite easy for your app to get vanished in a highly competitive marketplace. It takes a handful of strategies to make your app succeed in customer engagement.

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The customer is always right- True or false?

Customers

A couple of cliches have been ruling the customer service domain for quite a long time now. One that’s said and heard most often is- The customer is always right. With a majority of the businesses moving towards customer centricity, going above and beyond to exceed customer expectations is quite obvious. However, taking all this to an extent where the business’s growth is at stake is not at all advisable. So, the mindsets of the business owners need to rise above all these cliches or else the business is bound to face the obvious consequences. Here’s all that can go wrong when following the norm that a customer is always right:

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Multitask with live chat to boost your agent efficiency

Multiasking

Live chat is undoubtedly an untapped potential for the businesses around the globe. Of the many benefits that it provides, boosted agent efficiency is a considerable one which is possible due to multitasking. However, multitasking may often put the agents under pressure and then it becomes more of a headache! It then requires employing a few clever strategies to combat such situations. Read on to discover the most effective ones:

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How beneficial is live chat for hospitality websites

Hospitality

With the entire world turning tech-savvy, websites have become the very first point of contact between the customers and the businesses. As they always say: First impression is the last impression! Hospitality is solely about an exceptional customer service. So, it’s imperative that these websites offer a live chat support. Live chat for hospitality websites is something that’s needed to accomplish the booking targets and boost website conversions. Read on to know the various advantages it provides:

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Here’s how you can effectively boost your website CRO

CRO

CRO or conversion rate optimization refers to a structured and systematic approach to enhance the performance of your website. The process is all about leveraging the website traffic to benefit your business. It may include anything from changing the color of a CTA button to personalization. The main aim of the process is to boost the conversion rates exponentially. Here are the best practices to boost your website’s CRO.

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How to make the most out of customer testimonials?

Customer testimonials

The most powerful tool that a business can possess today in this highly competitive world is ‘WOM’. However, a lot of effort goes into gaining loyal customers who would be a source of WOM marketing. Once a business gains a loyal customer base, customer testimonials and feedback can then be collected and used in the most appropriate way, so as to make the most out of them. Here are the best ways of doing so:

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Using live chat for upselling the right way!

Upselling

The term ‘upselling’ refers to a sales technique where a customer is made to spend more by buying an upgraded version of what’s being purchased. It may also mean exposing the customer to other unexplored options. Either way, it’s about convincing a customer to spend more.

However, it’s very important to know the right way and time to upsell. That’s because you may seem pushy if it’s not done in a proper manner. The best way to do it is using a live chat service. Here’s how you can do it:

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Killer customer acquisition tips for startups

Customer acquisition

It has always been said that customer retention is more beneficial than customer acquisition. But that’s the case with the businesses who have already acquired a considerable amount of customers. What about the startups? Well, they obviously need to invest in customer acquisition. However, just doing it blindly won’t help. Smart work can prove to be fruitful in this case. Wondering what smart work means here? Read on:

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How to embrace a positive attitude in customer service

Customer service

Customer service is a tough profession to opt for. Being a customer support agent is quite challenging owing to the diversity of customers to be served every day. Of all the skills that a customer service representative needs to possessive, it’s a necessity to embrace a positive attitude towards your customers to serve them even better. Here’s how you can do that!

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Here’s how you can reduce customer churn effectively

Customer churn

What is customer churn? Well, for any business, it’s no less than a nightmare. Churn rate basically shows how your business is doing with keeping customers by your side. Customer churn may be caused due to inadequate product quality or lack of support or absence of credibility of the business and other such factors. The reasons for customer churn are numerous but the solution to this problem is just one- customer retention! Here are some of the most effective tips for retaining your customers:

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Here’s how communication can effectively benefit your business

Communication in business

Communication is the major factor that decides the quality of a relationship. Especially when it comes to businesses and customers, communication goes far beyond just defining the relationship between the two. It has got to do with various aspects related to the business. Read on to know what all communication can do for a business:

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Customer feedback: Clever ways to collect it effectively

Customer feedback

Meeting or exceeding customer expectations is possible only if you know what exactly your customers want. Knowing their pain points helps improve the service quality and boost customer satisfaction.  A customer feedback survey is the best way of knowing about customers preferences, likes, dislikes and hidden requirements. However, businesses need to identify the customer feedback medium that would work best for them. Here are the best ways of doing the same:

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Here’s why you should consider a live chat and CRM integration

Live chat and CRM integration

A CRM system helps manage the relationship between a business and its customers so as to help the business grow. It actually helps organize the data collected through the interactions between the customers and agents. In addition to this, a CRM also allows tracking the history of all such interactions, whenever needed. And this does not end here! Integrating the CRM system with a live chat service further adds to the efficiency of a CRM. Read on to know how:

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That’s how a live chat service makes all the difference!

Live chat

It won’t be wrong to say that the businesses today, thrive on customer satisfaction. The ones that succeed in meeting or exceeding customers’ expectations are able to benefit themselves to unimaginable extents. Ever wondered what’s common amongst all of those highly successful businesses? They offer a live chat assistance on their websites! Yes, live chat is all that makes a big difference! Read on to know how it does that:

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Here’s why you should opt for omnichannel customer service

Omnichannel customer service

An omnichannel customer service is the best way to provide the customers with a seamless shopping experience, no matter wherever he/she is shopping from. This type of customer support includes channels such as FAQ web pages, mobile applications, social media and more. The basic idea is to let the customers avail assistance through their preferred channel of communication. Omnichannel customer service not only enhances the quality of customer support and provide you happy and loyal customers. There’s a lot more, that it can do for your business. Read on to know:

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Self-service: The ultimate future of customer service

Customer service

Self-service is the latest trend in customer service. Customers today, long for instant solutions which are not possible through the traditional methods of customer service. So, that’s where self-service comes into play. Self-service is all about providing the customers with the necessary tools that they’ll require in solving their queries. It ensures customer satisfaction, boosted sales and strengthened long-term customer relationships. This does not end here, read on to know what all it can do for your business:

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Best hacks to make the most out of your NPS score!

NPS

Net promoter score is one of the many metrics that let you know how satisfied your customers are with your products or services. Once the NPS scores have been gathered, there are two possibilities: either they get piled up as a mere feedback or they are used up in a better way to benefit the business. Piling them up is of no use, however, if you plan to make the most out of them, read on to know how that can be done:

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Crucial elements of a highly effective follow-up email

Follow-up email

A majority of the businesses today strive to go above and beyond to nurture their customers. Do you know why? The answer is simple- It’s easier to retain the existing customers rather than acquiring new ones. So, it’s advisable to take care of your customers even after the sale has been closed. One such way of doing this is following up using emails. However, if the follow-up email lacks the most crucial elements, it is less likely to be opened up. Here’s all that makes your follow up emails effective:

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Live chat software: Simply at your service 24/7/365

live chat

Live chat is a clear preference among the users over more traditional customer service channels like email or phone. It is capable of delivering immediate responses and providing instant query resolutions in real time. Whether the customers crave information or have pre-sales queries or require post-sales support, live chat is the best resolution to all of their queries. As an online channel, this service meets the customer exactly where and when they need it. All these features make support via live chat effortless and more user-friendly as compared to phone or email support.

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