Most of your customers still prefer dropping an email to get in touch with you due to the ease of using this medium of communication. You can leverage this medium to boost the customer service and hence the customer satisfaction level and hence inflate your business’s profits. Read on to know how.
Continue reading “How to write an effective customer service email”
Customer expectations are increasing with each passing year. This calls for the creation of a seamless experience that spans the showroom floor to the social media platforms. This can be done by providing exceptional customer support through multiple channels including social media. Let’s have a look at the best strategies to provide an unmatched customer support through social media:
Continue reading “Providing an exceptional customer support through social media”
Twitter provides immense opportunities for business growth. You can leverage this power and highly loved social media platform to grow your business like never before. Here are the best of all strategies that can help you make the most out of it:
Continue reading “Best strategies to use Twitter for growing your business”
Every business strives to provide an exceptional service to its customers. Organizations today, go above and beyond and come up with the best solutions so as to boost customer satisfaction levels. Customer service automation is also one of those solutions.
When used appropriately, an automated customer service is capable of saving your company a lot of time, money and employees as well. Here are the best practices to automate your customer service that’ll benefit your business like never before:
Continue reading “Delight your customers with a highly efficient automated service”
An automated customer service refers to any customer engagement occurring through automated means, without the assistance of live agents. If carried out appropriately, it can be an efficacious means of customer engagement as it would save time and money for your business and consumers alike. Apart from this, it has a number of other benefits to provide to your business:
Continue reading “How an effective automated customer service benefits your organization”
A support ticket is commonly used in an organization’s customer support center to create, update, and resolve reported customer issues, or even issues reported by that organization’s other employees. Generally, staff receiving a query from a user would fill out a small card with the user’s details and a brief summary of the request and place it on a list of pending queries for an appropriate person. Support tickets help resolve queries that are impossible to handle in a single attempt. Since it eventually affects customer satisfaction, so, the entire process needs to be speedy. Here are some useful tips that can help speed up the entire process:
Continue reading “The best tips to handle support tickets faster than ever”
Social media platforms do a lot more than just connecting the people around the globe. Businesses can use social media for a number of purposes like gaining wider exposure, providing customer support and more. Here are some of the best tips that can help you provide exceptional customer service using social media.
Continue reading “6 Clever tips to improve social media customer support”
Businesses these days, very well know the power of a strong customer relationship. They are ready to go above and beyond to live up to the customers’ expectations to build an emotional connection with their customers. Connecting with your target audience on an emotional level can actually help you boost the level of customer satisfaction and hence, gain long-term customers. But how do you do that? Read on to know:
Continue reading “How to build an emotional connection with your customers”
Lead generation refers to the initiation of consumer interest or inquiry into products or services of a business. Leads can be created for purposes such as list building, e-newsletter list acquisition or for sales leads. A business may acquire leads from a number of sources such as through personal referrals, through telephone calls or advertisements and other means. Surprisingly, businesses can even leverage the live chat feature on their website for this purpose. Let’s see how that can be done:
Continue reading “Lead generation with live chat: Know how the tool garners quality leads!”
Customer feedback is basically the opinion of the customers regarding your products and services. Since customer satisfaction is the ultimate goal of any business, so, customer opinion is the most important of all and you need to make sure you listen to them at all times. Customer feedback matters a lot as it benefits your business in a number of ways:
Continue reading “Customer feedback: Why does it matter for your business?”
Customer service is an inevitable aspect of a company and it’s success. You may offer the best of goods and services to the customers but that’s not the only thing that matters. Despite the exceptional quality of your goods, customers may still have queries that if go unresolved may lead to customer dissatisfaction.
So, you need to ensure that the customer service you offer to your customers is satisfactory. For this, you further need to make sure that you hire the right candidates to handle your customers. Let’s have a look at the mandatory interview questions you need to ask while hiring customer service reps:
Continue reading “Customer service reps: Questions to ask in order to hire the best ones!”
Power lead generation refers to a bidirectional lead generation strategy. It requires you to work with a combination of inbound and outbound lead generation strategies. The process involves the creation of inbound and outbound leads.
Continue reading “Power lead generation: All that you need to know about it today!”
With the ever-increasing customer expectations, it becomes quite difficult for the small customer support teams to live up to customer’s expectations. With all the customers’ queries and complaints flooding in through different channels, providing timely responses becomes a daunting task. However, even the smaller teams can provide the expected level of service using the following strategies:
Continue reading “Here’s how you enable a small customer support team to respond faster”
Working at a customer service center is quite a daunting task. You have to deal with a variety of customers and situations may not always be in your favor. The only solution is to handle every situation gracefully. There are certain things that a customer service representative needs to know before everything else. Let’s see what they are:
Continue reading “Things every customer service representative needs to know”
Multichannel marketing refers to the process of blending distribution and promotional channels for the purpose of marketing. Distribution channels involved in this type of marketing may range from a retail storefront to a website. An effective multichannel marketing is supported by good supply chain management systems such that the details and prices of goods on offer are consistent across the different channels. It is also supported by detailed analysis of the return on investment from each different channel, measured in terms of customer response and conversion of sales. It benefits a business in a number of ways:
Continue reading “Multichannel marketing: Know how it benefits your business”
So far we have seen that live chat benefits a business in a number of ways. It can help reduce the bounce rates and site abandonment rate, boost sales and build strong customer relationships. There’s one more benefit of using live chat on your website. Wondering what it is? Well, live chat if used appropriately can increase your business’s conversion rates. Want to know how? Read on.
Continue reading “Live chat for conversion: Here’s how it boosts your business’s success”
Lead generation refers to the marketing process of stimulating and capturing interest in a product or service for the purpose of developing sales pipeline. It is very important to have qualified leads so as to have qualified leads.
Lead generation is all about brand awareness, pulling down leads and making sales. Therefore, employing the best lead generation strategies can prove to be beneficial for any business in the long run. Here we have piled up the best lead generation strategies that you can leverage to boost your lead generation:
Continue reading “Top 5 lead generation strategies for a highly successful business”
The quality of customer service you provide to your customers plays a vital role in the success of your business irrespective of its size. Therefore, almost all companies try to improve their customer service performance by employing the best strategies. Also, a productive support team will be consistent at all times. Here are the best strategies employed by the most successful businesses in order to maximize their performance in customer service:
Continue reading “Top 5 tips to improve your customer service performance”
In our previous article, we made you familiar with the concept of power dialing system. Now let’s have a look at the benefits that this highly efficacious technology can provide to the call centers:
1. Enhances the lead generating and nurturing process:
Filtering out the blacklisted numbers is one of the main advantages provided by the power dialing system. When power dialing system is clubbed up with lead management software, it helps in eliminating the wastage of time due to useless calls. Power dialing is quite useful for organizing all the sales information, lead data, and customer history. It also helps in organizing the call-back info with the help of a CRM and can quickly pass it on to the agents, thereby obtaining more successful leads. Thereafter, it efficiently takes care of lead nurturing, such that it intelligently manages the journey of your leads, prospects, and customers across their engagement cycle. This further enables the agents to sort and prioritize the generated leads.
2. Improves your right party concerns:
Power dialing system has a provision for retry strategies. Since there is always a possibility that agents cannot get connected to all the numbers in the lead list in the very first try, so, it becomes quite necessary to contact such leads again. Retry strategy is the best solution for such instances. Based upon the last dialer details, you can set different retry strategies for different occasions. As an example, you can try a “No answer” after 3 hours, “Abandoned” call after 72 hours, a ‘Busy” call after 5 minutes etc. This eliminates the chances of missing any important lead and increases the probability lead sale conversion rate. Moreover, it takes into consideration, the compliance norms and improves your right party connects by over 10%. Hence, it helps in boosting your revenue growth.
1. Content Marketing:
Content marketing refers to the marketing focused on creating, publishing and distributing content to online targeted audience.It is a crucial element for B2B lead generation. It is often used by businesses in order to attract attention, generate leads, expand their customer base, generate online sales, increase brand awareness or engage an online community of users. While pursuing content marketing, the main focus of the businesses should be the needs of the prospect or customer.
Once a business has identified the customer’s need, information can be presented in a variety of formats, including news, video,white papers, e-books, infographics, email newsletters, case studies, podcasts, how-to guides, question and answer articles, photos, blogs, etc. The appropriate type of content for any business will depend on the business’ goals and target customer.
2. Search engine marketing:
Search engine marketing includes both paid search results (using tools like Google Adwords or Bing Ads, formerly known as Microsoft ad-center) and organic search results (SEO) and plays a crucial rule in B2B lead generation. It includes the following steps:
