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Clever hacks to boost the average order value for your business in a jiffy!

Increase AOV for business

Does your online store seem to be plateauing?

Has your revenue begun to look the same every month?

Have all your efforts to outwit Google and crack its ever-changing search algorithm been rendered futile?

Do you feel all the money that you used to drive traffic in an attempt to increase your average order value has been wasted?

Well, if that’s the case, you surely need something much more than all that you did to profit your business. You need these tips and tricks:

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The best knowledge base software for your small business

Knowledge base

A knowledge base refers to the technology used to store complex structured and unstructured information used by a computer system. It is a way of sharing, organizing and managing common knowledge which further provides a way of transmitting essential information to the customer. These days, we have a number of knowledge base software that provide a business with more tailored tools for knowledge management:

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E-commerce trends that’ll be big in the year 2018

E-commerce trends

Technology is continuously evolving. So are the e-commerce trends. Due to the competitive nature of the businesses, some of the trends may continue to rock and the others may fade away. In order to keep up with the latest challenges in the online market, one needs to be aware of the latest e-commerce trends. That’s what we are here to help you with!

Read on to know the topmost e-commerce trends that’ll rock 2018!

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Clever hacks to make your customer loyalty programme a success

Customer loyalty

Customers love having choices. They love being valued. They love their opinions being voiced. And a business that never fails to provide all this, is the one that has the highest customer loyalty and is eventually successful!

A customer loyalty program is one of the many ways of making your customers feel appreciated and encourage them to be with you for long. Personalisation encompasses activities like an advanced access to new products, special discounts on certain products and so on. Successful loyalty programs help the businesses to strengthen their relationships with their customers.

Now the question is, what all makes a customer loyalty program successful?

Read on to know the answer:

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Killer ways to diminish the customer acquisition cost for your business!

Reducing CAC for a business

Customer acquisition cost (CAC) refers to the cost associated with convincing a customer to buy a product/service. It includes the cost of the product and the cost incurred on research and marketing efforts as well. It holds a significant role in calculating the value of the customer to the company as well as the ROI of acquisition. It’s imperative that lower the cost, greater the success of the business. Here are some amazing tips to effectively reduce customer acquisition cost.

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Facebook lead generation: The best ways to make the most out of it

Facebook lead generation

Facebook is a great place to be individually or as a business! When you take your business online especially Facebook, you get vast opportunities to boost its success. When it comes to lead generation, Facebook has a treasure of options to garner the best quality leads. Here are the top ways to help you with the same:

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Omnichannel e-commerce: What makes it every business’s favorite?

Omnichannel e-commerce

The retail businesses around the globe have moved towards omnichannel e-commerce. The reason being- that’s how a retail business can become a great retail business today. Gone are the days when multichannel customer service used to be a fad. The latest way of making the most out of a business, gaining highly satisfied customers and enjoying the greatest business profits is omnichannel e-commerce!

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That’s how you put up a successful customer loyalty program

Customer loyalty

It’s a no-brainer that acquiring new customers is far more costly than retaining the existing ones. And the best way to do that- a successful customer loyalty program!

As an online business, your objectives’ list may include boosted sales, happy customers, greater brand exposure, lowered marketing costs and so on. What if I say, all of this would be sorted once you pay attention to your customer loyalty program?

No, seriously! A bang on customer loyalty program can help achieve all these goals. All you need to do is, follow these clever hacks:

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Proactive chat: The best practices that’ll make your customers love you!

Proactive chat

Suppose you enter a showroom and you find this well-dressed, well-spoken salesman keen to tell you the ABCs of each and every product present there. He doesn’t even let you tell what you’re there for and literally slaps all the relevant and irrelevant information on your face! How would you feel?

Annoyed, right?

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Top brand-building tools that’ll help your business stand out from the crowd

Brand-building

Firstly, what actually does brand-building mean?

Well, it’s the process of generating awareness, establishing and promoting company using strategies and tactics. It is the visual voice of your brand that differentiates you from your competitors. It further convinces people as to why they should choose you.

How do you make your visual voice stand out?

You need an efficacious visual representation of your company that is capable of conveying the branding of your company. For this, you need to opt for an exceptional brand building platform. Let’s have a look at the best ones:

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All that may make the online shoppers frown upon your brand

Online shoppers

This is an era of digitization. Today, you can find everything from a newspaper to books to apparels online. You don’t need to hop stores to purchase something that you require. You just need to browse and click and that’s it! Though online shoppers experience convenience with the help of online shopping, there are a number of difficulties they have to face. Here’s a list of the most common -problems that simply piss the online customers off:

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The coolest brand building hacks you need to know today!

Brand building

What’s your idea of brand building?

What all do you think a brand needs to grow?

Well, if you ask us, brand building refers to boosting a brand’s equity directly through advertising campaigns and indirectly through promotions such as event sponsorship. In order to build your brand effectively, you need to employ an exceptional brand building process.

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Going that extra mile for your customers with a live chat service

Live chat service for business

As an online business, you realize the importance of an exceptional customer experience. You strive to leverage the omnichannel customer service. You offer an unrivaled customer support using a mobile-optimized website, social media, live chat, messaging apps and so on!

Oh, did I just say live chat?

Well, it’s a no-brainer that the highly efficacious service enables you to help your customers 24/7/365. It benefits your business through lowered costs, increased sales and a competitive advantage.

This doesn’t end here! You can maximize these benefits further using these clever tactics.

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Why is omnichannel customer service the future of customer support?

Omnichannel customer service

Today’s customers are in love with omnichannel customer service.

The reason?

Well, they are more knowledgeable, impatient and concerned about their convenience than ever before! All they demand is a seamless experience with a brand.

And guess what? An omnichannel customer service provides exactly what they desire. Whether a customer is looking for a replacement part, needs help to install software, or is questioning a surcharge, the impeccable service effectively does it all. Apart from this, there are a number of reasons that prove that an omnichannel service is surely the future of customer service. Read on to know.

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Finding ways to boost the average order value for your business? Read on

Average order value for business

Firstly, what exactly does an average order value in business mean?

Well, the term can be described as the average dollar amount a customer spends when placing an order in an e-commerce store.

If you own an e-commerce store, you probably know for a fact that one of the main objectives of your store is to make money, right? So, when you focus on increasing the average order value, you, in a way work towards achieving this objective. It further helps in the expansion of your business over time through boosted sales and ever-increasing customer base.

But, do you know how you can effectively increase the average order value for your business? Read on to have a clear idea about the same.

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