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Proactive customer support: Strategies to leverage the amazing approach!

Proactive customer support

What exactly is meant by a proactive customer support?

Let us explain it in the simplest possible way- In a typical situation, customer queries are addressed when they arise. Though an instant query resolution would make them happy this reactive approach may not provide you with the desired customer satisfaction level.

Is there a better option?

Well, the answer is- Yes, there is and we call it- proactive customer support.

This type of support means you solve problems before customers have to call you. With a proactive approach, you can solve customer queries even before they become aware of them. Such a customer support can work wonders for your business, provided, you employ the mentioned strategies:

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Want to enhance the customer experience? Here’s your ultimate guide!

Customer experience

A business cannot exist without its customers, and this is why companies are focusing on how to win new customers and perhaps more importantly, retain existing ones. Providing an exceptional customer experience is important to the success of any business. Hence, inculcating such strategies that can help improve the efficacy of customer service can prove to be highly beneficial. Have a look at some of these customer experience strategies and leverage these to gain customer satisfaction and loyalty:

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Ever wondered why customers prefer live chat over any other support?

Live chat

Today, customers are smarter, more impatient and quick enough in making decisions. One such example is their preference of a live chat support over other support channels.

Now, the question is – Why do customers prefer online chat services over email and phone?

Well, in order to find an answer to this question, you’ll have to read on.

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Know why every business should have a workforce management in place

Workforce management for business

Firstly, what exactly does a workforce management mean? Well, the term ‘Workforce management’ refers to the institutional process which helps maximize performance levels and competency for an organization. For a business, this process consists of all the activities needed to maintain a productive workforce, such as field service management, human resource management, performance and training management, data collection, recruiting, budgeting, forecasting, scheduling, and analytics.

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CRM: Let’s get to know the software responsible for a business’s success

CRM

CRM stands for customer relationship management. The term refers to practices, strategies, and technologies that companies use to manage and analyze customer interactions and data throughout the customer lifecycle. Its sole aim is to improve business relationships with customers, assist in customer retention and boost the sales.

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Is Amazon India taking “exceptional customer support” way too seriously?

Customer support

Amazon India, one of the largest and most popular online retailer in the country, has lately taken its customer support a level further. Just like any other online shopping store, Amazon too aims at setting the bar high in terms of customer satisfaction. In an attempt to do so it has recently been asking its customers to upload their Aadhaar number to its website to track down lost packages.

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The art of standing out from the crowd that every business should master!

Differentiate your business

In today’s competitive era, every business, no matter big or small, should employ strategies to make the most out of the lucrative market. Businesses should strive hard to stand out and beat not just the ones in their industry, but all the others, that are calling on their prospects and customers, as they are also competing for their time, attention, and money. Here are numerous ways to be unique in the market:

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Chat invitations: All you need to decrease shopping cart abandonment

Chat invitations to reduce cart abandonment

Let’s consider a scenario, where you have established a great sales platform. All your beautifully displayed products and services provoke the customer’s passion and interests. The platform thus established, is performing except for one concern, that you are losing your customers due to cart abandonment. This is a matter of concern as your customers just could not all go to the last step of purchasing your products despite you displaying an excellent performance and having a high traffic of consumers.

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Conversion marketing: How much do you know about it?

Conversion marketing

Conversion marketing refers to the act of converting site visitors into paying customers. It further refers to tactics that encourage customers to take a specific action, “converting” a person browsing your website into a purchaser of your product or service. In terms of online marketing, this involves not only the sales pitch but also the website design and layout, as well as special actions.

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Customer support habits that your team should be following religiously!

Customer support habits

Humans tend to develop certain habits throughout their lifetime. The habits inculcated may depend upon the environment one is surrounded with. A workplace is one such environment that causes an individual to inculcate a number of habits. When it comes to customer support, these habits may have an adverse impact in the long run.

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Omnichannel customer service: Tips to multiply the benefits it provides!

Omnichannel customer service

Previously customers expected to receive service from an organization on the channel of their choice. Thus companies employed multi-channel customer service technique which made use of voice, email, SMS/text, web, mobile or social media. Omnichannel customer service takes the multi-channel customer service to the next level as it integrates channels to provide a consistent experience.

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High-touch customer service: Everything you need to know about it

High touch customer service

A high-touch customer service can be regarded as an advanced version of the traditional approach. In this kind of approach, the basic aim is to anticipate what questions or issues callers will have at different instants of time.

Simply put, high-touch customer service is a category of contact center interaction that requires human interaction. Some contact centers train specific agents to deal with high-value customers and complex problems in order to achieve maximum customer satisfaction.

Let’s see how you can create an exceptional high-touch customer service and experience:

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Growth hacking: The best strategies to help you stand out from the crowd!

Growth hacking

Growth hacking refers to the process of rapid experimentation across marketing channels and product development to identify the most efficacious ways to grow a business. It is basically a set of both conventional and unconventional marketing experiments that lead to the growth of a business. Growth hacking aims at building a self-sustaining marketing machine that reaches a large number of target customers by itself and, continues to expand. In order to benefit from this amazing process, businesses need to employ the best growth hacking strategies. Let’s have a look at the best strategies for expanding your business:

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The best tips to handle your customers during the holiday season

Handling customers during holiday season

The holiday season is that particular time of the year when a business can gain unbelievable profits. However, these days the competition among businesses is high and customers have unreasonably high service expectations, especially during the holiday rush. In order to stand out from the crowd and maximize your holiday efforts, you need to consider the following tactics:

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Lead nurturing: Know how you can leverage it for your business’s success

Lead nurturing

Lead nurturing is a single part of the whole marketing process. Lead nurturing is a marketing term used for building relationships with potential clients even if they are not currently looking to buy a product or service. The sole purpose of lead nurturing is to raise a company’s profile in the potential client’s eyes, thus making it more likely that the client will go with the company’s product or service when he/she decides to buy.

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