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Customer journey maps : Reasons why they may be rendered useless!

Customer journey maps

Customer journey maps are crucial for customer success and customer experience management. Journey mapping is a necessity for nurturing and satisfying customers in today’s era!

A customer-centric approach is what makes the businesses stand out from the crowd today. Customer journey mapping here is inevitable. However, if not done right, it may simply backfire! Here’s all that doesn’t let you make the most out of customer journey mapping:

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Top communication channels your business needs to be present on today!

Customer feedback survey

It’s a no-brainer that a business needs to filter what it communicates to its customers. There’s something more important than this. Any idea what that is? Well, its the communication channels that it uses to engage with its customers. Just like it’s important to know what to convey, it’s equally important to know where to convey it.

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Customer service fails: Things that lead to dissatisfied customers

Customer service fails

Customer service fails– something that every business may face at some point in time or the other.

Why?

Well! Obviously, they are not doing the needful. Customer service fails eventually lead to dissatisfied customers and the reason for this may be anything from bad employee choices to neglecting customer efforts!

Here are some of the reasons that otherwise go unattended but may actually be contributing to your business’s customer service failure.

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Scaling customer support: See how it’s done the right way!

Scaling customer support

Scaling customer support- why do you even need to?

Well, that becomes inevitable when your startup finally starts blossoming into a full-fledged business and your customer base grows. This not only leads to an increased demand for your products and services but also the customer queries.

This calls for employ strategies to adapt to all these changes. Here’s how you can do that:

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Exceptional customer service: Here’s how you can go that extra mile!

Exceptional customer service

What’s an exceptional customer service? 

It’s that smile on your customer’s face when he/ she receives what he actually asked for. It’s all about those brand mentions that your happy customers willingly make on social platforms. It’s the WOM that drives in new customers.

In other words, when you go that extra mile for your customers, they obviously feel valued and wish to appreciate your efforts. And they do it through brand loyalty, WOM marketing and so on.

But how do you push your limits to make all that happen? Read on to know.

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Buyer personas: Are you creating them the right way?

Buyer personas

The way customers buy is no more the same. Customers today are smarter than ever. It’s imperative that businesses keep abreast with customers’ interests and buying methodologies. That’s what buyer personas help with.

But wait! Is it that easy to create these personas?

Not at all! In fact, the process is prone to a number of mistakes that are rather considered to be good practices. Here are some of the most common mistakes that render these personas less effective.

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Finding your customers: All that it takes to reach out to your prospects!

Tips to find customers

Nothing comes easy! Especially when it’s about businesses, customers, sales, and profits, you have to give a little to get a lot.

When you own a business, you just can’t sit back and relax if you have acquired enough customers. The uncertainty of this domain can wreak havoc on your business anytime, anywhere! That’s because customers today are fast enough to change their choices and decisions based on the type of experiences they have with businesses.

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Hiring live chat agents: The best tips and tricks to do it the right way!

Live chat agents

Hiring live chat agents is so simple!

Do you feel the same?

If yes, then you are mistaken! Choosing a live chat agent for your company is not just putting a candidate through a writing test and a typing test. It’s a lot more than that!

That’s because your live chat agents represent your business. The way they interact with your customers, assist in query resolution, guide them through the purchase process, clarify their doubts and help in making decisions determines how customers perceive your business!

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That’s how you put up a powerful knowledge base for your customers!

Knowledge base

A knowledge base on your website is a boon for your support agents and customers alike.

You ask us how?

Well, it’s no brainer that the customer service reps have to deal with a lot of queries throughout the day. Also, of all the queries that they have to face, most are simple and repetitive. The time wasted in helping all the customers with similar (and simple) issues can effectively be used to address more critical issues. That’s what a knowledge source can help with.

This implies, having an effective knowledge base is quite inevitable! Here’s how you can create an effective one.

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Chatbot: A reliable and trusted employee ready to serve you for free!

Chatbot

Not yet created a chatbot for your business? Not quite convinced about creating one? Well, we have some solid reasons to convince you about that!

But first! What exactly is a chatbot and what’s it meant for?

Well, a chatbot is basically a computer program that conducts a conversation via auditory or textual methods. It’s a method of fuelling up your live chat assistance. Easy to create, this highly efficacious program is the best thing you can strengthen your website with. Have a look at what all it can do for your website and business:

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Fuel up your marketing efforts with online customer service communities

Online customer service communities

Online customer service communities are based gathering places where an exchange of valuable information and brainstorming of ideas takes place on a large scale. These communities consist of customers, experts, partners and others. Individuals gather and discuss specific problems and discover solutions. Thereafter, they come up with out of the box ideas to improve a company’s products and services.

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How live chat transformed and continues to benefit the real estate sector

Live chat for real estate

As a matter of fact, live chat has made its way into almost every economic sector. Real estate is also one such sector that has evolved over all these years. In fact, most of the real estate businesses today, adhere to the cutting edge technology and have a dedicated website to showcase their offerings, engage with customers and close sales! A live chat service on the website acts as an icing on the cake. Let’s see how.

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Multilingual live chat support: Bridging the communication gap like a boss

Multilingual live chat support

So you want to know why multilingual live chat support? What’s so special about it? Have a look at the facts below.

According to a research, about 74% of buyers are more likely to purchase your product if you offer support in their native language. This especially implies to the businesses that have customers around the globe. When you have customers across different parts of the world, relying on the English language to engage with the customers is not an option.

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