Want your Potential Customers to opt for your brand? Read on!

Irrespective of their size, most of the business houses across the globe fail to serve their customers round-the-clock in the most literate sense. If your business house is also a part of this list, you can’t afford to ignore this piece. The success of your brand lies in your ability to convert a large number of your potential customers into your customers and ultimately, into your loyal customers.

Your inability to serve your customers on a 24/7/365 basis is the reason why you are not as successful as your competitors. Therefore, you should never allow your potential customers to be alone on your website. Before visiting your website, your customers should not look at the watch. You need to be in touch with them before as well as after the sun rises.

The increase in the number of players in the market selling the same products and services has made our lives easy. Today, there is no dearth of options and if you are not just a click away from your customers, there are many who are. So, allowing something as petty as time to be between you and your customers will sooner rather than later be detrimental for your brand.

So, do you need to worry? No! All you need to do is to ensure that you are always present on your website in order to make your visitors feel at home. How? By offering a live chat service to your customers. There is no dearth of live chat service providers across the length and breadth of this world but you need to hire the one who is the best in the business. So, now that you are looking for quality voice chat agents, you should visit livechatagent.com, a leader in serving customers according to their expectations 24/7/365 and make that 24/7/366 if it is a leap year.

Rules On How to End Your Live Chat Session

Last moments can shade an entire memory. Customers generally want to feel protected in their purchases, and that becomes simple when a sales associate makes you feel appreciated. It’s a lesson for all live chat support agents which they need to learn is how you end a chat truly matters. Here are some rules of customer service you need to pay attention to.

Prevent Being Abrupt– Never blurt out a curt “goodbye”. Regardless of whether you mean it with the best intentions, it’s difficult to convey tone over the Internet. It can sound rude and like you are trying to get rid of the customer so you can move onto the next problem on your list. When you end a chat like that, you influence customers like they are nothing but just a problem. Give your customer the same attention you gave her when she initially came to you. She is just as important now as she was then. Positivity goes a far way in transforming site visitors into loyal customers.

Ensure All Their Needs Are Met– The last thing you ever need to do is shutting down a chat with a customer with unmet needs. When you get a feeling that chat is winding down, never think that you have done all that you can for the client–there’s always the opportunity to go the extra mile. Before you end a chat, always throw an additional offer like “Is there anything else I can help you with today?” for good measure.

Express The Gratitude– Expressing gratitude towards your customer is absolutely necessary to ending your live chat session. This lets the customer know that the interaction is more than just about the money. Thanking a customer for their business is thanking her for the relationship she chose to have with you. Customers support your organization and your contribution to society–it’s much easier to feel gratitude when you consider it that way.

Goodbye Ensuring To Interact With You Soon– When you are preparing to end your chat, remember that this was ideally not the last time this customer will be associating with your company or buying your product. Ward off the negativity is a huge part of it, but that’s not enough. Remind the customer that you are there for her, and request her to speak to you again in the future.

Use An Outstanding Script- The most underrated yet simple way to end a chat is to use a live chat script. It may appear too easy, and you may fear that canned closing statements are unfriendly, but until if it’s not well-crafted. Scripts can make things easy for you because you know that your goodbye will be as genuine as you need it to be. This way you can focus on how to enhance your customer service skills instead of feeling like you’re attempting to keep up.

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Training your live chat agents: Essentials elements of the training process

Training live chat agents

What if I ask you how’ll you train your live chat agents?

Your response would probably include statements like:

  • Make them familiar with the live chat platform they’ll be working on.
  • Educate them about the products and services that your business deals in.
  • Provide them an access to all that they require for resolving the customers’ queries (knowledge base, canned messages etc.)

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Live Chat for building relationship with customers

Live Chat for enhancing relationship with customers

“Communication – the human connection – is the key to personal and career success.”- Paul J. Meyer

Personally and professionally, communication is a powerful medium that can dictate success or failure. Companies know that customer relationship is vital and these relationships can be easily maintained by Live Chat.

63% of customers said they were more likely to return to a website that offers live chat as opposed to one that doesn’t.

77% of customers won’t make a purchase if there’s no live chat support.

Live chat works so well at keeping customers happy because it brings together the best aspects of digital service and traditional service.

LIVE CHAT- MARRIAGE OF DIGITAL MEDIA AND PEOPLE:

You get the efficiency of digital interactions and the warm, personal interactions of real people. Customers get quick help, but they don’t have the anguish of talking to a robot. That’s the kind of marriage that you know will go the distance — as long as you use them in the right balance. To make proper use of digital efficiency, use proactive live chat to interact with customers as soon as they come looking for help or even before they realize they need it. The proactive invites are easy to set up in most live chat software and allow you to personalize that first programmed invite to the customer’s specific situation. Their great advantage is the ability to cut down the time it takes for a valued customer, that has encountered a problem, to get a resolution that will keep them happy. You need your live chat agents to be chatty and personable. Live chat is so great at keeping customers happy (and maintaining those important relationships) because of the marriage between digital and people. Don’t fail at offering a human touch.

ACCURACY AS WELL AS SPEED:

The most important element of any customer service channel IS providing useful answers to customer questions. This should be the primary requirement of any channel. Customers shouldn’t have to jump through hoops or do any extra work just to get your help or a useful solution to their problem. Keep customers happy and that relationship strong with the first contact problem resolution. Chat does come with the advantage of being able to rewrite before you hit send (so you can perfect your response).

CUSTOMER OPENNESS- YOUR ADVANTAGE:

Loyal customers are pretty responsive. Unlike customers who have only just started buying from you, they are more than likely to speak up when they aren’t happy. If an unhappy customer comes to chat, solve their problem, but then use their openness to your advantage. In fact, customers (old and new) are usually far more open on live chat compared to other customer service channels. It’s a little informal, and although they are speaking to someone directly, the sense of anonymity lets them tell you the truth. So… get encouraging customers to open up. Ask them for details on their experiences. There could be some real gems in their responses that could be used to tweak your product or service to make loyal customers even happier and to attract more new customers. Give your live chat agents a clear channel for recording their feedback.

KEEP CUSTOMERS HAPPY:

Not surprising, the best method for maintaining relationships with customers is keeping them happy. If you’re using live chat (or considering using live chat), then you have a secret weapon at your disposal. Keeping customers happy means providing quick, friendly, and accurate responses — something that live chat happens to do fantastically. To maintain that loyalty, customers have with you, you’ve got to make sure they still love the products and services you provide. Enter the openness of customers on live chat and you put what they say into action.

Want to build relationships faster, grow your customer base and increase revenue? Then talk more, talk more often and make these conversations as productive as possible. That is the essence of chat and the reason why chat is resulting in such success.

So, want to enhance your live chat experience?  Contact .

GDPR : All you need to know about the big data privacy revolution!

GDPR

What exactly is GDPR?

GDPR is a solution to customers’ woes!

The entire world is familiar and “scared” after the latest cases of data breaches.

Well, in today’s era, data breaches are real. Some people with malicious intent steal your data and then eventually mishandle it.

GDPR is one such legal framework, introduced by the European Commission to eliminate such mishaps. This data privacy revolution sets guidelines for the collection and processing of personal information of individuals within the European Union (EU).

When does GDPR come into force and whom does it apply to? 

Though the European Commission came up with a plan to protect valuable data so as to make Europe ‘fit for the digital age’. However, the regulation was enforced after six long years. Thereafter, it has finally come into force today, i.e. 25th May 2018.

Coming to the application of GDPR, it applies to all the organizations operating within the European Union, no matter what scale or size. The regulation further applies to the businesses outside EU which offer goods or services to customers or businesses in the EU.

GDPR compliance: 

As per the terms of GDPR, the organizations have to ensure the following things without failing:

  • The personal data (name, address, photos, and IP address) should be gathered legally and under strict conditions.
  • The data is protected from misuse and exploitation.

In case an organization fails at doing so, it will have to face certain penalties. They may have to pay fines up to €20 million or 4% of their global annual sales, whichever is bigger.

The ultimate warning:

If an organization has always abided by the respective data protection rules, GDPR won’t be much of an issue. However, for the businesses that have taken data privacy lightly all these years, most importantly the small-scale businesses that don’t even realize they are impacted, GDPR is going to be a real trouble.

GDPR, in no way, doesn’t stop the organizations from serving their customers and collecting their data. However, the businesses need to ensure that they are collecting and storing this valuable customer data on a lawful basis. They further have to ensure that they respect the wishes of people who want to have their data deleted.

The regulation mainly aims at boosting the rights of individuals and enable them to control their data. So, the organizations that fail at providing the desired proofs of proper handling of sensitive data, they are sure to face penalties within 72 hours of the data breach.

Does your organization take good care of its customers’ data?

The best tips to boost your website’s live chat volume asap!

High chat volume

You must have often heard about the benefits that a live chat support provides to any business using this amazing support tool.

What nobody tells you is that a live chat support is of no use if your website visitors don’t avail it. In other words, if the chat volume on your website is less, you can’t really expect to achieve the desired amount of conversion and customer satisfaction.

So, what can be the possible solution?

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Clever hacks to boost the average order value for your business in a jiffy!

Increase AOV for business

Does your online store seem to be plateauing?

Has your revenue begun to look the same every month?

Have all your efforts to outwit Google and crack its ever-changing search algorithm been rendered futile?

Do you feel all the money that you used to drive traffic in an attempt to increase your average order value has been wasted?

Well, if that’s the case, you surely need something much more than all that you did to profit your business. You need these tips and tricks:

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Clever hacks to make your customer loyalty programme a success

Customer loyalty

Customers love having choices. They love being valued. They love their opinions being voiced. And a business that never fails to provide all this, is the one that has the highest customer loyalty and is eventually successful!

A customer loyalty program is one of the many ways of making your customers feel appreciated and encourage them to be with you for long. Personalisation encompasses activities like an advanced access to new products, special discounts on certain products and so on. Successful loyalty programs help the businesses to strengthen their relationships with their customers.

Now the question is, what all makes a customer loyalty program successful?

Read on to know the answer:

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Killer ways to diminish the customer acquisition cost for your business!

Reducing CAC for a business

Customer acquisition cost (CAC) refers to the cost associated with convincing a customer to buy a product/service. It includes the cost of the product and the cost incurred on research and marketing efforts as well. It holds a significant role in calculating the value of the customer to the company as well as the ROI of acquisition. It’s imperative that lower the cost, greater the success of the business. Here are some amazing tips to effectively reduce customer acquisition cost.

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Facebook lead generation: The best ways to make the most out of it

Facebook lead generation

Facebook is a great place to be individually or as a business! When you take your business online especially Facebook, you get vast opportunities to boost its success. When it comes to lead generation, Facebook has a treasure of options to garner the best quality leads. Here are the top ways to help you with the same:

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Proactive chat: The best practices that’ll make your customers love you!

Proactive chat

Suppose you enter a showroom and you find this well-dressed, well-spoken salesman keen to tell you the ABCs of each and every product present there. He doesn’t even let you tell what you’re there for and literally slaps all the relevant and irrelevant information on your face! How would you feel?

Annoyed, right?

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All that may make the online shoppers frown upon your brand

Online shoppers

This is an era of digitization. Today, you can find everything from a newspaper to books to apparels online. You don’t need to hop stores to purchase something that you require. You just need to browse and click and that’s it! Though online shoppers experience convenience with the help of online shopping, there are a number of difficulties they have to face. Here’s a list of the most common -problems that simply piss the online customers off:

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The coolest brand building hacks you need to know today!

Brand building

What’s your idea of brand building?

What all do you think a brand needs to grow?

Well, if you ask us, brand building refers to boosting a brand’s equity directly through advertising campaigns and indirectly through promotions such as event sponsorship. In order to build your brand effectively, you need to employ an exceptional brand building process.

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Why is omnichannel customer service the future of customer support?

Omnichannel customer service

Today’s customers are in love with omnichannel customer service.

The reason?

Well, they are more knowledgeable, impatient and concerned about their convenience than ever before! All they demand is a seamless experience with a brand.

And guess what? An omnichannel customer service provides exactly what they desire. Whether a customer is looking for a replacement part, needs help to install software, or is questioning a surcharge, the impeccable service effectively does it all. Apart from this, there are a number of reasons that prove that an omnichannel service is surely the future of customer service. Read on to know.

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