Just having live chat support at your website as a customer support channel reduce the customer service response time and also enhances the customer satisfaction. There are majority of businesses that are failing to efficiently use their website to provide relevant information to their potential customers.
There are majority of people browsing at your site which prefer to use live chat as it gives immediate assistance and there is no need to kill your precious time in telephone queues or waiting for the email response. Live chat enhances the customers confidence, trust and faith in your business as the customer is aware that there is someone at the website who will be more than happy to help then out in case of any problem. They are twice more likely to make a purchase of a product and service if your website is all equipped with live chat.
The customers are easily able to get their questions and concerns answered before they become frustrated and leave your website. Even when the customer get in touch with the chat agent, he can make the visitor aware of any on going sale, discount coupon or other commodity, products and services which might match the visitors interest and may be not in the knowledge of the visitor. This simply enhances the shopping cart and as a result increases the website revenues.
Live chat also reduces the customer support and sales costs. The entire cost of the support channel is reduced with live chat as compared to customer service via toll free telephone support lines within your conventional help desk system.
So live chat is just a small package with all big surprises for the customers and the businesses too!
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