A single question helps calculate NPS: How likely is it that you would recommend our company/product/service to a friend or colleague?

The score for the answer varies from 0 to 10. People who respond with a score of 9 to 10 are called “Promoters”. Others who respond with a score of 0 to 6 are labeled “Detractors”. Apart from these, the responses of 7 and 8 are labeled “Passives”. Now, every business needs a good amount of promoters so as to inflate their profits. And here’s all that it takes to get a good amount of promoters:

Continue reading “Top 4 strategies to significantly improve your NPS score”