Posted on

Strategies to improve first call resolution stats: II

1. Minimize call escalations:

In order to improve first call resolution, you need to analyze your call center communications to find out the most frequently escalated calls. Once you understand the issues that prompt these calls, take steps to minimize the escalations. These steps may include more training, larger number of self service options on the website, change in business operations. This would help increase the FCR stats as customers don’t have to call too often.

Call escalation
Call escalation

2. Make use of group chats:

Group chats enable all members of the help desk to add information about issues they might be having and they can post questions about issues they might not be familiar with.  Some of the softwares that can be used for this purpose are Google Hangouts, Lotus Notes Same time and Skype. You can leverage these softwares to boost your first call resolution stats insanely.

Group chats
Group chats

 

3. Avoid miscommunication:

Miscommunication occurs when either the customers or the agents start assuming things. As a result, customers call again as they are not very sure how the matter will be resolved. This further results in a decrease of FCR stats. So, agents have to be very careful to avoid any chance of  miscommunication. For an effective communication, customers must be made aware of all the aspects of the case so that there is no need for them to call again to confirm.

Miscommunication
Miscommunication

4. Offer incentives and rewards:

Offering incentives and rewards is an enticing method to improve the FCR stats. You can have a monthly award for the highest level of FCR and special incentives for the team if they achieve their targets. You can consider instituting incentive programs among employees who hit the requisite numbers. This incentive can be tied in with other perks and can be in the form of bonuses, promotions, recognition and more.

Incentives and rewards
Incentives and rewards

 

 

 

 

Posted on

How to increase customer lifetime value : Part I

Increasing your company’s customer lifetime value means:

i) increasing customer loyalty

ii) general profitability

iii) marketing allowance

In order to increase customer lifetime value:

1. Always strive for making your product better:

When you want to build your business on loyal customers and brand evangelists, you have to do something that is beyond mass consumer expectations. As a matter of fact, people love to feel like they have the best thing, no matter what that thing is. Once they feel like it’s the best, they’ll do way more than talk about it.

2. Try upselling and cross-selling:

Upselling means persuading a customer to buy something more expensive or an advanced version of a product. You sell a more expensive model, additional features or upgraded version of something. This adds value to the product.

Cross-selling, on the other hand, means selling a new or a different product/service to an existing customer. In other words, you’re selling additional products to the customer.

Both these strategies are highly effective and profitable when trying to boost the customer lifetime value (CLV) for your business, no matter, what scale or size.

3. Differentiate yourself from your competitors:

You need to differentiate yourself from your competitors in terms of features, services, resources, or whatever else your customers will place some value on.

4. Be careful when choosing incentive schemes:

As a matter of fact, choosing the right incentive structure means your customers won’t be the only ones leveraging the rewards. Utilize your rewards system to increase customer retention, and boost your customer lifetime value without compromising your bottom line. Instead of discounts, offer exclusive products or value-added services. This will further increase your CLV by promoting customer loyalty and increasing profitability in the long-term.

5. Resolve customers’ queries:

Make it quicker and easier for your customers to get their questions answered. Go above and beyond your actual product and give them something that makes their life easier on a regular basis. In other words, you need to understand your customers, figure out what would make their life easier, and build it.