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November 13, 2024

All you need to know about ASA in the call centers

ASA stands for “Average Speed of Answer”.

ASA is a call center key performance indicator (KPI) typically referenced by managers while assessing their team’s performance, efficacy and degree of accessibility to their callers. It is a term pertaining to the service industry where it is also known as “Average Seconds to Answer” and “Average Time to Answer” (ATA). It is further defined as the average waiting time for a caller before he is acknowledged by a service representative.

The mathematical formula is:

Average Speed of Answer = Total Waiting Time for Answered Calls/Total Number of Answered Calls

Factors affecting ASA:

1. Customer satisfaction:

Customer satisfaction is associated with an average speed of answer. This is because the time spent queueing is one of the main factors that affect how customers judge the level of service. Low waiting times do not automatically indicate high CSat. Customer satisfaction is understood from the contact center’s perspective. It starts from the instant when the customer is placed in a queue after they have navigated IVR. As a matter of fact, long or confusing IVR processes can lead to a bad customer experience. This is because lengthy IVR processes cause frustration in the customers. Moreover, they make the customer experience much more drawn out than the ASA figures would ideally indicate.

2. Call abandonment rate:

Call abandon rate is yet another factor that affects the average speed of answer data. In the cases where customers end the calls before they are connected to an agent, their calls do not count towards the ASA figure. Various factors may be responsible for the agents abandoning a call. Of all the possible reasons, a prolonged wait has the highest probability of triggering call abandonment. As a result, the worst offenders, in terms of answer speed, are often discounted from the understanding of the actual figure.

November 9, 2024

Screen pop and its importance in a customer support center

A screen pop is an enticing feature of a computer telephony integration (CTI) application. It automatically displays all of the relevant caller and account information on a call center agent’s screen during a call. In order to match the incoming call against a customer database, caller ID , voice response or an automatic call distributor (ACD) may be used. This is done to identify the caller before the connection is made to the agent.

In other words, a screen pop is a feature that automatically displays caller information on call center agent screens when a call rings into the system. It is also known as automatic screen pop, automated screen pop.

How it works:

i) A customer or prospect reaches out via a phone call

ii) As soon as the call center software receives the call, it alerts the agent.

This alert includes information that there is a caller on the line and other relevant caller information found in the system. A screen pop can pull the data from a number of sources. As an example, some of this information can be pulled from public databases like data.com. However, the main information present in a screen pop should come from a company’s robust database as accessed through their call center software and helpdesk systems.

A number of advanced call center software solutions allow for customized screen pops, where companies can choose specific information to be displayed. Generally, this may include the caller’s name, phone number, address, email address, company, job title, information entered in your IVR, and other relevant information.

The screen pop feature is of utmost importance for a customer support center as it is a way to ensure that call center agents are primed to help customers even before the call is answered. Also, it is easy and automatic. Moreover, it allows agents to personalize conversations from the get-go, which improves customer satisfaction. This personalized service speeds up call resolution and helps your company stand out of the crowd.

October 31, 2024

ACD and its integration with IVR technology

As discussed earlier, IVR is a technology that allows users to obtain information from a phone system without the assistance of an operator. On the other hand, ACD technology automatically routes calls to phone agents based upon organizational rules.

ACD stands for automatic call distributor or automated call distribution system. It is a device or system that distributes incoming calls to a specific group of terminals or agents based on the customer’s selection, customer’s telephone number, selected incoming line to the system, or time of day the call was processed. In most cases it is a part of a computer telephony integration (CTI) system.

ACD system is meant for routing incoming calls which employs a routing strategy that determines how the calls are handled inside a system. This strategy is a rule-based set of instructions based on an algorithm that determines the best available employee or employees to respond to a given incoming call. Additional data are solicited and reviewed to find out the customers’ requirements and help make a match accordingly.

Integration of ACD and IVR technology:

After IVR and call distribution integration the system works as follows:

i) ACD system uses the DNIS (Dialed Number) to check the necessary rules for processing a call on the number as soon as it receives a call.

ii) Further an associated IVR program is invoked by the ACD.

iii) The IVR client process then invokes a server process on the application server and starts a two-way communication with the respective IVR Server.

iv) An IVR program controls the flow of the IVR script by prompting the caller and requesting key input or directing the caller to another ACD call routing path, extension, or voice mail.

v) The respective IVR program can perform customer information lookup, transaction processing or initiate outbound calls and prompt the called individual with the same messages and accept phone key input from this individual as well. Hence, the caller and called individual can be connected.

October 31, 2024

Incredible benefits of IVR technology: III

1.Faster problem resolution:

IVR system offers a faster problem resolution. When this efficacious system is employed, it routes the callers to the best employee to service their needs, questions are often answered and problems are resolved in the initial attempts. This further results in an improved customer support system and contented customers.

2. It reduces the cost of operator talk time:

IVR helps cut down on answering service talk time as well. Using front end IVR with your answering service means giving callers the opportunity to service their own needs or promptly transfer themselves to the right person which further leads to the reduction of the cost of operator talk time.

3. It exempts call transfers and saves time:

Since the callers are always directed to the most capable agent or most appropriate department, so the probability of instant problem resolution is high. Moreover, the agent who receives the call will be more qualified to answer the caller’s question and will be less likely to transfer the call to another agent. Hence, IVR systems prove to be real time saviors.

4. It improves the quality of customer service:

As a matter of fact, the agents working in a company that uses an IVR are more proficient at solving specific problems and meeting specific needs of the customers that they are assigned. This results in an increase in customer service efficiency.

5. It boosts the inbound call capacity:

With the aid of IVR, more calls can be answered simultaneously. Unlike the traditional reception, where there is a flurry of please holds or funky hold music while customers await transfer, IVR technology encourages a speedy problem resolution. It allows for a higher call volume and eliminates the need for additional reception staff, and its low cost means a higher ROI.

October 31, 2024

Incredible benefits of IVR technology: II

1. It encourages automated customer service:

Automated customer service means that customers are enabled to solve their own problems and obtain the required information without speaking with an agent. Therefore, IVR systems simplify the customer service by automating it.

2. It enables handling of large call volumes:

Companies are allowed to easily handle high call volumes with the help of IVR systems. By employing this technology, callers are automatically directed to the most appropriate agent or department or they have to wait in a queue when all agents are busy. Another solution for such instances is that the systems allow the caller the option of having an agent return their call rather than wait in a queue.

3. It helps keep customers happy:

Different customers have different preferences. For example, some would prefer to get the answers they need by interacting with a recording rather than speaking to a live person while others may insist on it. IVR systems let the customers have whatever they require, thus, keeping them happy.

4. It helps create a sense of professionalism:

In case of startups and smaller companies IVR technology can be used to make the company appear larger than it actually is. Moreover, IVR prompts can be configured so as to allow callers to talk to sales, support, marketing or technical support, etc. They will be routed to the person on your team assigned to answer all of the calls, regardless of the department they choose. In other words it helps create a sense of professionalism that can help impress the customers.

Improve company's image — Improve company’s image

5. It reduces operational expenses:

IVR systems are very affordable as they replace a receptionist or a customer service agent who answers calls and directs calls to agents. This in return increases efficiency and reduces operational costs which further results in a huge ROI.

October 30, 2024

Incredible benefits of IVR technology: I

As mentioned earlier IVR technology refers to an automated telephony system that interacts with callers, gathers information and routes calls to the appropriate recipient. IVR is a simple and efficacious system that will significantly reduce costs and increase efficiency within any company. It has to offer a number of benefits to the organizations employing it. Some of those benefits have been listed below:

1. It helps attain valuable information about your customers:

IVR technology helps collect information about customer’s needs and transfer calls to the most appropriate agent or department depending on their IVR input. Making use of technology to direct calls, reduces the probability of the caller being transferred to the wrong agent or department, hence, increasing the efficacy of the entire system.

2. It aids in an increased productivity:

Directing callers to the perfect department or agent to address their issues exempts the wastage of time. It also means that there won’t be any sort of confusion in finding the right answer or transferring the caller around for a query resolution. Thus, it would lead to more problems being solved in lesser time.

3. It has a provision for personalized greetings:

IVR technology allows you to record any sort of personalized greeting you want, and include the appropriate prompts to transfer callers to the corresponding department.

4. It exempts any sort of errors:

Since an IVR system does not require a receptionist for answering your calls, so, there is no chance that in the hundreds of calls received daily, a couple of them will wind up in the wrong place. Error exemption is yet another benefit provided by an IVR auto attendant.

5. It allows the usage of pre- recorded messages:

Its not always preferable to use your own voice on the IVR. In such cases, you can use pre-recorded IVR messages to make your task easier.

October 30, 2024

Essentials and applications of IVR technology

IVR stands for Interactive Voice Response. It refers to a technology that allows a computer to interact with humans through the use of voice and DTMF ( dual- tone multi frequency) tones input via keypad. IVR technology is also employed in telecommunication systems where it allows customers to interact with a company’s host system through a telephone keypad or by speech recognition, after which services can be inquired about through the IVR dialogue. IVR systems can respond with prerecorded or dynamically generated audio. This directs the users on how to proceed further. A single large IVR system has the ability to handle calls for thousands of applications, each with its own phone numbers and script.

IVR and voice automation allows callers’ queries to be resolved without the need for queuing and incurring the cost of a live agent. IVR systems are employed for the following reasons:

i) to service high call volumes

ii) reduce cost

iii) improve the customer experience

In situations where callers do not find the information they require or need further assistance, the calls are often transferred to an agent. This allows agents have more time to deal with complex interactions, hence, improving the system’s efficiency. Dialled number identification service (DNIS) ensures the execution of correct application and language when an IVR system answers multiple phone numbers.

There are a number of fields where IVR systems find their applications. Some of them are as follows:

i) IVR systems are used in call centers to identify and segment callers. This allows the services to be tailored according to the customer profile.

ii) IVR systems are employed by banking institutions for customer engagement and to extend business hours to a 24/7 operation.

iii) Pharmaceutical companies leverage these systems to conduct clinical trials and manage the large volumes of data generated. In addition to this, they are also used for patient randomization, drug supply management and for recording patient diaries and questionnaires

Tag: IVR

All you need to know about ASA in the call centers

Factors affecting ASA:

1. Customer satisfaction:

2. Call abandonment rate:

Screen pop and its importance in a customer support center

ACD and its integration with IVR technology

Incredible benefits of IVR technology: III

Incredible benefits of IVR technology: II

Incredible benefits of IVR technology: I

Essentials and applications of IVR technology

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