In the simplest language, growth hacks are certain conventional and unconventional marketing experiments that lead to the growth of a business.
Here are the best ones that you can leverage to make your business shine.
Keep abreast with the latest trends:
Being aware of what’s going on around the globe, knowing the hottest trends in your niche and learning about the cutting edge technology is the very first necessity. When it comes to business, customer service and customer support you should know what’s making an impact in the digital space. This is important to stand out of the crowd and even have an upper hand when compared to your competitors.
Optimize for mobile:
A majority of the population today has ditched the typically wired desktops and moved towards mobile devices. This simply implies the importance of mobile optimization. So, it’s advisable to go for mobile optimized website design, mobile advertisements and also create a mobile app for your business. As a matter of fact, a mobile app for your business would simply increase engagement and visibility and help in a faster business growth.
Leverage the power of live chat and video:
Live chat has emerged as a powerful customer support tool helping businesses gain higher customer satisfaction rates. It simplifies the problem-solving explanations through its co-browsing and video chat features. Live chat is an older trend as compared to that of video content. Though there’s nothing new in video content it has recently emerged as a powerful and popular marketing tool. According to a research, the social media videos alone generate as much as 1200% more shares than text and images combined. So, that clearly implies why video content is one of the greatest business growth hacks.
Opt for voice search optimization:
As a matter of fact, local SEO plays an important role in the success of small businesses. The reason being- people who search a business locally are the ones that will visit it. Also, it is seen that voice search is often used for local searches. So, it’s imperative that you start optimizing for voice search so as to make your marketing endeavors successful.
Give out freebies:
Who doesn’t love free stuff? Moreover, freebies help create buzz and grab the much-needed attention and traffic. However, that doesn’t mean that giving away just about anything as a free gift will help your business growth. Freebies are one of the most successful growth hacks if and only if you design your offer strategically. There’s no use giving away free movie tickets if you are an online car rental business. It would just be a wastage of your time and resources on a project that will fail to produce returns. So, make wise decisions as to what you should use to tempt your potential customers with and benefit your business.
Employ these killer growth hacks if you really want to see your small business expand insanely!